IMS 2009 Web 2.0 Technologies

 

The use of Web 2.0 technologies and tools, offering new business models and challenging existing practices

Relevant visitor job functions:

• IT management
• Marketing professionals
• Web and digital professionals
• Finance professionals

Show floor seminars

The event has a dedicated Marketing through Social Media stream running for 2 days - Tuesday 1 and Thursday 3 December. Listed below are some of the topics the programme will cover:

• Why "using" social media must fail: "Participating" is the winning strategy
• Building and sustaining a community to generate revenue
• Understanding Facebook and Twitter
• Real Life Social Media: Examples of Successes & Failures
• Using social media for your brand
• The importance of monitoring and managing your online reputation.

View full seminar sessions timetable

Online Information Conference

The associated conference hosts many relevant sessions on web 2.0
technologies.  Click here to go to the full conference programme

 

Thursday 3 December, 9.30-11.00 Opening Keynote: The impact of social media in your organisation

Charlene Li, Social Media Thought Leader and Co-author, Groundswell - winning in a world transformed by social technologies,' USA

Moderated by: Adrian Dale, Managing Partner, Creatifica Associates, UK

The Opening Keynote slot on day three of Online Information 2009 will be filled by Charlene Li, formerly of Forrester Research and now founder of Altimer Group.  Named "One of the Most Influential Women in Technology" by Fast Company magazine, Charlene, co-author of Groundswell is well know for her opinions on how social technologies are influencing all business.  Listen to Charlene's podcast now where with Talis she discusses her thoughts on how many commercial organisations are having to wake up to the new way that their customers and employees are interacting.

 

Tuesday 1 December, 11.45-.13.00 Track: The social web: transforming the workplace Session: Email is dead! The rise of Twitter, chat and communities

 

Track keynote: No more e-mail: Pandora's box or universal panacea? An IBM experience
Ian McNairn, Program Director, Web Technology & Innovation, Office of the IBM CIO, IBM, UK/Ireland
Moderated by: Ewan McIntosh, Digital Commissioner 4iP (Scotland and Northern Ireland), Channel 4, UK 

 

Social Technologies: Winning the hearts and minds
David Christopher, EMEA Social Networking & Business Collaboration Leader (SNBC); Frank Bradley, EMEA SNBC Business Analyst, Oracle, UK

 

Tuesday 1 December, 14.00-15.30 Track: The social web: transforming the workplace Session: Evaluating, recommending and justifying 2.0 tools

Moderated by: Brian Kelly, UK Web Focus, UKOLN, University of Bath, UK

Building on Use of Personal Web 2.0 Technologies
Brian Kelly, UK Web Focus, UKOLN, University of Bath, UK

Continued Communication: maximising your communications in a Web 2.0 World
Elizabeth Lomas, Researcher and Tutor, Northumbria University, UK 

Evaluating, Recommending and Justifying 2.0 Tools
Marydee Ojala, Editor, ONLINE Magazine, USA

 

Tuesday 1 December, 16.00-17.30 Track: The social web: transforming the workplace Session: Twitter: value, pitfalls and the impact on the information professional

Moderated by: Hazel Hall, Reader, Edinburgh Napier University, UK

Twitter 101: Top Tips for Information Professionals                                                 
Karen Blakeman, Director, RBA Information Services and Phil Bradley, Independent Internet Consultant, UK

TweetyHall: council communications in the Twitter age                                                                                                      
Dominic Campbell, Managing Director, FutureGov, UK

 

Wednesday 2 December, 11.30-13.000 Track: Enterprise Information Management Session: Evaluating and transitioning to Google Apps

Moderated by: Janus Boye, Founder & Managing Director, J Boye, Denmark  

Collaboration @ WWF with Google Apps
Neil Morgan, Manager, Global Intranet, WWF International, Switzerland 

Applying Apps: Google Apps in a University environment
Roger James, ICT Director, University of Westminster, UK   

 

Thursday 3 December, 11.30-13.00 Track two: The social web - transforming the workplace Session: Workplace 2.0

Moderated by: Steve Dale, Consultant, Semantix, UK

Track keynote: What we have learned about Social Business Design
Lee Bryant, Director, Headshift, UK 

Collaboration 2.0 - real world examples, and what we learnt
Mike Ellis, Solutions Architect and Lisa Price, Website Communications Manager, Eduserv, UK 

Power to the people - knowledge sharing 2.0 at KPMG: a case study
Ceri Hughes, Director of Knowledge Management and Lorna Ferguson, Associate Director of Knowledge Management, KPMG LLP, UK